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HostingASIC

UI/UX DesignDevelopment

HostingASIC is a neutral aggregator – not a hosting provider – that pulls live electricity rates, capacity and stability data from 50+ crypto mining facilities worldwide so miners can compare ROI in one place. We designed and built the Next.js + Tailwind platform with i18n and structured data baked in, positioning it as the comparison layer for the industry.

Year

2024

Project

Crypto mining aggregator platform

Scope

Positioning, full redesign, Next.js implementation, i18n, SEO architecture

Industry

Crypto Infrastructure, Hosting Marketplace

Technologies

FigmaNext.jsTailwind CSSnext-intlSchema.orgThree.js

Highlights

  • Live-profitability comparison across 50+ aggregated hosting facilities
  • Miners catalog supporting BTC, DOGE, KAS and more
  • Hosting Providers and Hosting Locations directories with consistent spec schema
  • Efficiency Rankings page that turns raw data into a decision tool
  • Schema.org markup across providers and miners for AI/search discoverability
  • Bilingual content model (English & Chinese) with hreflang routing
  • Interactive 3D miner model for hero engagement
HostingASIC homepage

Briefing & Challenges

Client Brief

We’re not a hosting provider – we’re the neutral layer on top. The site has to make that obvious, let any serious miner compare facilities on electricity rate, capacity and stability, and work equally well for English and Chinese-speaking operators.

Challenges

  • Positioning an aggregator without sounding like a reseller or a directory list
  • Normalising inconsistent data across 50+ hosting providers into one spec schema
  • Explaining ROI, electricity rate and stability to both operators and investors
  • Shipping a truly bilingual site (EN / ZH) that search engines understand as one

Our Approach

Neutral layer, not middleman

Copy, layout and calls-to-action were designed around comparison and transparency. ‘Browse Hosting Facilities’ and ‘Browse Hosting Providers’ lead the hero – the value is in the data, not in us.

Data as the product

Providers, facilities and miners share a normalised spec model – power, hashrate, location, rates, multi-coin support – so every comparison page is trustworthy at a glance.

Bilingual from day one

i18n was built into the content model, routes and components from the start, so EN and ZH aren’t a bolted-on translation – they’re first-class versions of the same page.

The Results

Project Highlights

Facility Pages

Each hosting facility has a structured page covering location, power, cooling, capacity and supported coins – the details operators actually need to decide.

Miner Catalog

A filterable ASIC catalog covering Antminer, Whatsminer and more, with consistent specs and deep links to matching hosting providers.

Efficiency Rankings

A ranked view that turns the aggregated data into an opinionated answer – the most efficient hosting options right now, updated continuously.

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